Buy Jeans & Save 20% While Helping the Environment

The prettiest girls have Earnest Sewn jeans in their fashion arsenal; while we're all about bargains around here, sometimes you have to spend a little money to make your butt look good. Now, thanks to National Jean Company, you can have your Earnest Sewn at 20% off while helping the environment too.

National Jean Company and Earnest Sewn have joined forces for the fashion show "Make An Earnest Difference," a fashion show featuring Earnest Sewn denim, Madison Harding shoes, and other contemporary brands available at National Jean Company, including Rory Beca, Alisha Levine, Splendid, Robert Rodriguez, Charlotte Ronson, and Geren Ford. To get into this event you must bring an old pair of jeans; the old jeans will be donated to the COTTON. FROM BLUE TO GREEN.™ campaign, where they will be turned into UltraTouch environmentally safe insulation for homes that will be donated to communities in need.

In exchange for bringing the jeans and helping the environment, you get a 20% off coupon that's good through April 13th. The fashion show will be located at Slate Lounge (51 W. 21st Street); doors open at 8 pm, with an open bar from 8-9 pm and the fashion show immediately following. To attend this event, RSVP (required) to rsvp@stylehousepr.com.

In short, there's no better time to buy a pair of Earnest Sewn jeans, but don't fret if you can't make the fashion show. National Jean Company will also collect denim donations in all of their New York stores through April 13th in exchange for 15% coupons too. They're also planning exciting in-store events for the weekend of April 12th and 13th, so stay tuned!